When Disneyland was being created in 1954-1955, Walt marketed the park to the hilt. He primarily utilized his television show Disneyland to promote the park, but he utilized other means as well. In my post from April 30, 2012 you can see one of the earliest promotional pamphlets for the park. This one and presumably others like it were given out to automobile clubs and the like to promote interest in the park (pre-opening day brochures are rather rare though).
After the park opened, the Vacationland magazine was published by Disneyland to continue the groundswell that began in July 1955 with the park opening. These magazines are really fantastic. Within them you can find a bunch of great early pictures of the park, as well as articles packed with info about what was going on in the park and around the Anaheim area. This particular issue (Volue 3 # 1 from Spring 1959) has a great article on the movie, Sleeping Beauty. It had been released around the time the magazine came out.
These magazines were published from 1957 into the 1980's, I think. I haven't been able to find out when they stopped. If you happen to come across one, don't toss it!. They a fun to look at and read.
Until next time...
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